uxdesgnr Fitness First

Digital Gyms

  • Client    Fitness First
  • Date   August 2016
  • Industry   Retail
  • Location  South East Asia
Fitness First, the largest privately-owned health club in the world required a governance strategy to push on-brand global and localized language-centric communications. I conducted a workshop with stakeholders from all the regional hubs including Singapore, Malaysia, Thailand, Hong Kong, Vietnam, Philippines, and Indonesia; helping the teams to assimilate best practices and digital trends.

Digital Signage

Strategically placed in gyms to display marketing campaigns, third party advertising and region-specific information.

Weather Integration

Integration with local weather providers allows us to display the data in a friendly consumable format.

Dynamic Class Schedules

Class schedules are dynamically populated with data from a custom calendar provider via REST API.

Digital Signage

Strategically placed in gyms to display marketing campaigns, third party advertising and region-specific information.

Weather Integration

Integration with local weather providers allows us to display the data in a friendly consumable format.

Dynamic Class Schedules

Class schedules are dynamically populated with data from a custom calendar provider via REST API.